Welcome!
I'm Lucy Heslop,
Creative Marketing Virtual Assistant
.jpg)
Supporting you one project at a time with copy and visual creative for your small business marketing.
As a small business owner, you have to wear all of the hats. If marketing or social media is a 'hat' you don't have time for or aren't comfortable with, I can be your flexible team member with a safe pair of hands to help out.
Because I work on a project-by-project basis, there is no ongoing commitment or regular overhead. I am only there when you need me.

My Services
I provide project-by-project support. There is no monthly commitment or retainer (unless you would prefer to work in that way). Each project will be quoted for and have a clear scope of work. The briefing, review, and revision process is simple and designed to save you time. The summary of services outlined below is not exhaustive, so if a project you need help with isn't listed, please do still get in touch.

Social Media
If social media isn't your 'thing', you don't know where to start, or you simply don't have time, I can help. Content suggestions, creative templates, posting plans, captions copy, post creation, reel editing and creation, and advice on bios, highlights, and hashtags are all possible. The creative is generated in Canva and is yours to use and adapt for future posts.

Copywriting
26 years in marketing, advertising and communications means I know what works and what doesn't. Get in touch if you'd like support creating or updating your bio, generating social media captions, refreshing your website pages, writing blogs, creating newsletters, creating posters or leaflets, or other written marketing content.

Printed & Digital Marketing
I provide design and copy to match your brief for all printed items, whether that's event posters, banners, leaflets, business cards, QR cards, price lists or local advertisements. I can generate a simple website, make website updates and create digital banners. For printed items, I can also arrange for item to be the printed if you don't have a preferred printer.
If you would like to discuss what support you need and find out how I may be able to help, please email me to set up a free call with no obligation. Typically, an initial call would be 20 minutes. You can then consider if the support I can provide would suit you.
.jpg)
About Me
I'm Lucy. A small business owner for 12 years (and counting), I also bring with me 26 years of marketing experience that includes advertising, branding, digital and print media, and communications. Working in some of the top UK marketing agencies, and supporting every type of business from blue chip companies to micro businesses, I've gained a wealth of knowledge, skills and experience that I put to use delivering copy and visual creative projects for my clients.
I understand the daily challenges of small business, and recognise that having a helping hand, when it's required, can make a big difference.
It's important to me that working together is a happy process. Life is far too short not to enjoy your day! I approach all working relationships and projects with transparency, honesty and integrity. I believe communication is key so I don't hide behind emails and texts.
If you have a project in mind and what I've told you sounds of interest, please get in touch and we can decide together if I'm the right person to help you.
"I have worked with Lucy for over 2 years and value both her creativity and professionalism. She's quick to understand the brief, provides a compelling creative angle on the projects she works on, and has great copywriting skills. A safe pair of hands and someone that I really enjoy working with."
Helen Joubert, Nutrition & Wellness
"Lucy created my new business card and even arranged the print and delivery to my home address. I have also just started to work with Lucy to review and improve my Instagram page. I find Lucy very easy to work with. Briefing and requesting amends was quick and easy."
Toby Baynum, Cloud Crystals
"I have been fortunate enough to know Lucy for nearly 25 years. From becoming friends in Leeds after finishing University, we just got on with each other really well. I moved from Leeds to Holland, retuned to the UK and a ran a franchise for 12 years before setting up my own glamping business. I had the help of a social media company for a couple of years and they were great but when our paths were reconnected and I found out that Lucy worked in this field - I asked if she might be able to help me. She has come up with some fantastic ideas and helped me and given me the tools to promote my own social media for my little glamping site. Since Lucy has started helping me - I have increased my “likes” on Facebook, my “followers” on Instagram and more importantly increased my numbers of “direct” bookings and also repeat business. If you are looking for someone to help you promote your business or increase your social media profile - I could not recommend Lucy enough. Thank you Lucy.."
Chris Long, Dale2Swale Glamping
Proudly supporting the following organisations in a volunteer capacity:
.png)




